If you're perplexed to the extent that you couldn't rationalise why I didn't mention shit wine in the last part: don't worry. It's self-explanatory that shit wine is sold in supermarkets. i think it's a matter of value and principle...and also location preference. No doubt everyone reading this has had the urge to lash out on the 25 pound chateauneuf du pape but then had a glimmer of insight to ask "Is that what it costs really?". I mean 'Really?'. I don't know. For all I know, when I go into an Asda (for USA viewers: Walmart) or Sainsburys (for USA viewers: Walmart's next wife), I haven't the slightest knowledge to whether the prices have been doctored and they haven't in fact budged the prices up to then reduce them. It's all poppy cock. At least on a singluar bottle of wine. We can take this across the field to Majhestic wine merchants; if I purchase a box of 6 shiraz at 7.99 a bottle:
7.99x6 = 47.94 per case but if bought in a case form is actually 5.99x6 = 35.94 - a saving of 8 pounds respectively. But how do we know that the 7.99 price wasn'rt just invented to make the box deal look a beter deal? I don't know. In fact, unless you invented the conspiracy, my guess is a lot of people don't know. But we're not here for 'who dun it's?', we're not here for conspiracy we're here for a cheeky drop and the love of the grape and so it shall stay. Regardless of how the likes of rat merchant Sainsburys or pesky oddbins my be trying top drain our purse, our passion is not for sale and we will be about our wits whilst pursuing our passion.
Decanters at the ready.....and.....pour!
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